Our Can’t-Miss Moments at the 2025 FSAC Summit

September 29, 2025

Explore Our Can’t-Miss Moments at the 2025 FSAC Summit

The FSAC Summit & Exhibitor Showcase is only one week away and the countdown is on. This year it’s taking place in the breathtaking coastal city of Halifax, Nova Scotia.

We’re thrilled to be returning to FSAC, one of the most anticipated events in the funeral profession. Representing Cadence at this year’s summit will be Kayleigh Feschuk from our Partnerships Team and Amy Liebaert , our Marketing Specialist. Together, they’re looking forward to reconnecting with familiar faces, forging new connections, and immersing themselves in the ideas and innovations that are shaping the future of funeral service.

FSAC is always a powerful space for learning and collaboration, bringing together professionals from coast to coast and beyond. With a compelling lineup of speaker sessions, thought leaders who are challenging norms, and an expo hall filled with trailblazing exhibitors, this year promises to deliver the best of the best. Not to mention it all takes place in a city steeped in maritime history, resilience, and natural beauty, offering the perfect backdrop to reflect on our work and its impact.

In this blog, we’re sharing our top can't-miss moments: the sessions we’re most excited about, where to find us on the expo floor, and the spots around town that are worth a visit.

Speaker Sessions You Don’t Want to Miss

The full speaker lineup is packed with insight and inspiration, but a few sessions have especially caught our attention. We think they’ll resonate deeply with you, too.

Consumer Sentiments Towards End-of-Life Planning, 2nd Edition | Presented by: Heather Kiteley, President & CEO of Guaranteed Funeral Deposits of Canada

This session takes a deep dive into how Canadian attitudes toward end-of-life planning are evolving. With fresh national research and a dynamic panel discussion, attendees will explore the growing awareness, as well as the remaining gaps, in how Canadians approach advance planning.

Research tells us that 70% of Canadians do not have a comprehensive estate plan , often stopping at a will, if that. As funeral professionals, we’re in a powerful position to change that narrative. We have an opportunity and a responsibility to guide families not only through loss but also toward preparedness and peace of mind. At Cadence, we’re proud to partner with funeral professionals to extend this care beyond the service and into the ongoing journey of grief, legacy, and practical support.

BE YOUR BEST AVERAGE SELF! | Presented by: Zac Crouse

In a world that glorifies hustle and overachievement, Zac’s message is a breath of fresh air. This session is all about letting go of perfectionism and learning to value consistency, rest, and balance. It’s real, it’s refreshing, and it’s absolutely necessary.

Burnout in the funeral profession is real. Long hours, emotional intensity, and the drive to always do more for families can take a heavy toll. Zac’s talk is a reminder that showing up and caring consistently is enough. At Cadence, we are committed to offering meaningful tools that support your service, without adding to your plate, so you can focus on what matters most.

Halifax and the RMS Titanic Recovery Effort | Presented by: Dee Ryan-Meister, President, Titanic Society of Atlantic Canada

Take a walk back in time to one of Halifax’s most storied roles in history. This session explores the city’s involvement in the aftermath of the Titanic disaster, from the ships sent out to recover victims to the courageous work of local funeral professionals who carried out burial and repatriation with dignity and grace.

This session is a profound reminder of the legacy and resilience of funeral professionals. In one of the world’s most public tragedies, it was the deathcare community that stepped up—quietly, compassionately, and with deep respect. Attending this talk while standing in the very city that carried out this sacred work feels like an opportunity to honour that history and reflect on the importance of what we do today.

Come See Us at Booth #18!

The Expo Hall is always buzzing with innovation, and this year’s line-up is no exception. You’ll find long-trusted providers, brand-new solutions, and probably a few surprises. We're excited to be back on the floor and ready to share how our aftercare platform is supporting families and funeral professionals alike. From executor support to identity theft protection to our library of grief resources, we’re here to make the journey easier for the families you serve.

Come say hi to Kayleigh and Amy at Booth #18! The pair are eager to connect, hear about your challenges, and share how Cadence is evolving to serve you better.

Don’t Miss These Halifax Highlights

While the conference is sure to keep you busy, we highly recommend making time for a few nearby gems. All of these are within easy reach of the Halifax Convention Centre and each offer a unique way to experience this historic city.

  1. The Five Fishermen Restaurant (2 minute walk): Once a funeral home where Titanic victims were embalmed, this upscale restaurant blends fine dining with deep history. Whether for lunch or a post-conference dinner, it’s a one-of-a-kind experience.

  1. St. Paul’s Anglican Church (2 minute walk): Operating since 1750, it’s the oldest building in Halifax and the first Anglican church built outside Great Britain. A powerful place for quiet reflection amid the conference buzz.

  1. Maritime Museum of the Atlantic (6 minute walk): With exhibits on the Titanic, Halifax Explosion, and more, this museum brings the maritime spirit of Nova Scotia to life. It's a must for history lovers.

  1. Peggy’s Cove (1hr drive): If you’re spending an extra day in the city or have a few hours to spare, a drive out to this iconic lighthouse and fishing village is worth every minute. Enjoy the rugged coastline, salty air, and of course the unmatched East Coast charm.

See You Soon, Halifax!

The 2025 FSAC Summit is shaping up to be one for the books. With meaningful sessions, inspiring conversations, and the backdrop of Halifax’s rich history and hospitality, we couldn’t be more excited.

February 9, 2026
When my mom died, I left the funeral home with a checklist. It didn’t feel helpful. It felt crushing. I remember sitting at my kitchen table afterward, crying, staring at a list of things I was suddenly responsible for—forms to fill out, accounts to close, tasks to complete. I searched online for guidance, typed my mom’s date of death into one form after another, and felt the weight of it all pressing down at a moment when I was least able to cope. What struck me most wasn’t just the grief. It was the absence of a clear path forward. Instead of structure or support, I found broken, fragmented systems—and an overwhelming amount of responsibility placed on people in the rawest moments of their lives At the time, I assumed this was just my experience. Discovering a Shared Reality Over the years, that assumption proved wrong. Through volunteering in hospice, talking with families, and working alongside care providers, I began to hear the same story again and again. The confusion. The overwhelm. The feeling of being left alone to navigate a complicated web of tasks after loss. What I experienced wasn’t the exception. It was the norm And that realization stayed with me. A Better Way After Loss The period after a death is one of the most vulnerable times in a person’s life. Yet it’s also when we ask families to become administrators, coordinators, and decision-makers—often without guidance, clarity, or continuity of care. That didn’t feel right. Cadence exists because that time after loss deserves more structure, more clarity, and more care than it’s been given That belief is the foundation of everything we do. Built for Families, With Funeral Homes We built Cadence for families—but we work hand in hand with funeral homes. Why? Because funeral homes are often the last place families feel truly supported , and at the same time, the first place where responsibility begins Funeral professionals show up for families at an incredibly meaningful moment. Cadence is designed to extend that care beyond the service itself—helping families navigate what comes next with confidence instead of confusion. Doing This Together Cadence is not about replacing human connection. It’s about strengthening it. We’re here to do this work together—with funeral homes, care providers, and families—so no one feels abandoned once the ceremony ends. Supporting families long after the service isn’t an extra. It’s the work. And that’s why I built Cadence. About Rachel Drew, CEO & Founder of Cadence Rachel Drew is the Founder and CEO of Cadence. She founded the company after recognizing a critical gap in support for families following a death. With experience working alongside hospice providers, care teams, and funeral professionals, Rachel leads Cadence with a focus on extending care beyond the service and strengthening the role funeral homes play in supporting families long-term.
By Cydney Schwartz January 27, 2026
When someone dies, their identity doesn’t automatically disappear. And for families, that reality can create risks they never expected to manage. In the weeks and months that follow a death, families are juggling grief, paperwork, and a long list of unfamiliar responsibilities. During this time, a person’s identity is often still active across financial institutions, government agencies, and digital platforms, quietly creating an overlooked window of vulnerability. This risk is commonly referred to as deceased identity theft or “ghosting.” While it’s rarely talked about, consumer protection agencies consistently warn that it’s a real and ongoing issue—one that can add unnecessary stress and financial harm to families already navigating loss. This Identity Theft Awareness Week we’re helping families understand the risks after a loss, and how to limit them.
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